What is a Point of Sale (POS)?

What is a Point of Sale (POS)? If you search the web for any type of point of sale software (or system), the question, “What is a Point of Sale (POS)?” will more than likely appear. A POS is a software built to help businesses streamline their processes. They keep track of all counts of … Read more

Save Time Ordering Product With Need-to-Order Liquor POS Reports

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Liquor Store Need-to-Order Reporting Managing a liquor store, or any retail for that matter, can be time consuming (and expensive) without proper inventory management. With today’s point of sale technology, liquor store owners, and managers, can accurately manage their inventory and order new product effectively. Here are a couple of tips that mPower Beverage clients … Read more

Deciding on a Liquor Store Loyalty Reward Program

Liquor Store Loyalty Reward Program

Customers are familiar with reward programs and studies have shown that the more rewards available to them, the more they will spend. Today, majority of reward programs rely on points. When a customer earns enough points from purchases, they receive a type of reward. For most companies, the reward is a percent or dollar amount off their next purchase. Before we begin the process of starting a reward program, dorewardes your current point of sale system support reward programs (bonus points if it’s mPower)? If so, continue reading. If not, check out mPower Beverage customer management information here. A key to having a great reward program, is for it to work seamlessly within your POS.

Are you ready to start a Reward Program?

First, determine what type of reward you will offer your customers. Will it be a point value, instant cash back, or access to special pricing? If you are undecided, read the descriptions below to help in your decision process.

  • Points to In-Store Credit
    • Once a customer reaches a certain amount of points, that amount will turn into in-store credit. For example, 500 points equals $5.00 in-store credit. A customer hits 525 points on their most recent purchase. They will now have 25 points and $5.00 store credit on their account. The customer can use this credit at any time, or continue to let it accrue over time.
  • Instant Cash Back
    • Customers can receive a certain percentage of cash back into their account. This is a percentage of your choosing such as 1% or 2%. Customers can then use that cash back on their next visit or let it accrue over time.
  • Special Pricing
    • Customers may pay an annual fee and get added to the rewards customer group to receive special pricing on all or specific items.

Secondly, will there be extra incentives for signing up? Here are some offers liquor stores have given their customers just for joining:

  • Emails regarding sales and promotions.
  • Member only events.
  • Priority access to select products.

Finally, give your point system a name! Here are a few that liquor stores have used:

  • ZCard
  • Celebration Members Club “CMC”
  • ‘Store Name’ Customer/Loyalty Rewards

Remember to take your time in deciding what you will offer your customers. When you’re ready to get started, get with your support representative to take all the steps needed to set up your rewards system so it is done correctly.

Most importantly, don’t forget to let your customers know the fine print of your reward system. Common questions include: Are points exchangeable on merchandise or mixers as well? Do points ever expire? Be up front with your customer. They may not be happy if they unexpectedly find out they cannot discount the store t-shirt they’ve been saving for or their points expired yesterday.

Upgrading Your Server Soon? Consider Cloud Server Hosting With mPower Beverage.

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mPower Beverage Cloud Server Hosting

If you have been thinking about upgrading your current local server at your liquor store, consider mPower Beverage’s cloud server hosting option.

Below are a few of the amazing benefits for hosting your server on our cloud:
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  1. Reduced IT Costs

    By outsourcing your server needs to cloud hosting, you eliminate the additional costs associated with running, maintaining, and periodically updating your local server. Instead, you will pay one monthly low rate for cloud server hosting.

  2. Stability

    Cloud server hosting provides a stable, fast, and secure environment for your database. Instead of needing to continually update and replace your main server, it provides a seamless experience for you. If you for any reason have software or server issues, mPower Beverage’s amazing support team will be able to assist you quickly and effectively.

  3. Increased Performance

    Optimize your mPower Back Office speed by utilizing the cloud. We utilize the Microsoft Azure platform providing excellent internet speed and bandwidth. Running on a powerful server with high speed internet will give you the best performance opportunity.

  4. Remote Access

    You no longer need an external static IP address to utilize mPower Back Office from off-site. Simply install Back Office on a home or laptop computer and you will be able to access your system remotely.

  5. API

    mPower’s API allows third-party integrations to be easier than ever. Choose the security rights you would like your third-party to have (sales, customers, promotions, insert sales, etc), we create them a special security token, and they use that token to pull your item information. The API also allows for sales inserts which means the third-party can insert sales back into mPower. (Please note, not all companies have written back to mPowers API at this time).

The cloud server also offers real-time backups and a register fail-over.

What about the cost?

Below is the monthly cost of the cloud server only:

1 Lane: $30 per month
2 Lanes: $60 per month
3-5 Lanes: $100 per month
6-10 Lanes: $150 per month
10+ Lanes: $200 per month

The cost is per location, per month.

If you are a current customer and would like to learn more about mPower Beverage’s cloud server hosting (or to get started!), please contact our support representatives at (972) 234-5884 ext. 1.

If you are a potential customer, please contact our sales representatives at (877) 396-0141 or click here to fill out the contact form for a formal quote.

Thinking About Upgrading Your Liquor Store POS?

Upgrade Your Liquor Store POS

Point of sale technology has progressed rapidly in recent years. Traditional registers and outdated point of sale systems do not provide business operators with the right information to make effective business decisions. This can leave their customers with a less than satisfactory experience. With a modern point of sale system, you can track inventory and create meaningful relationships with your customers.

However, making the decision to upgrade or invest in a new liquor store point of sale system can be a BIG decision. Here are signs to watch for to see if your store is outgrowing its current system.

Customer experience is suffering.

Can you offer your customers promotions or rewards? Can you process EMV transactions? Do you offer Apple Pay? Your customers are looking for ways to save money and earn rewards. Studies have shown that if rewards are offered, customers will spend more. Additionally, ways to pay are constantly changing. In the beginning, it was just cash, and then debit and credit. Now businesses need to be EMV compliant and as smart technology grows, Apple Pay and other payment methods will become more popular. Even the checkout process can affect the customer experience. POS transactions going slow? Card processing taking too long? By addressing the little things, you can improve the customer experience.
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Unsupported solutions.

Is your current point of sale system out of date? Are you happy with the level of support that you are receiving? Having an up-to-date POS system and support for your POS is very important. If you are having technical issues, you should be able to reach someone for assistance in a timely manner and without having to pay a hefty fee. The system should always work as advertised. If you are considering upgrading or installing a new point of sale system, ask for a personalized demo and find out how support works. Make sure the system does exactly what it says it does and that support is included. If you wish to schedule a demo with mPower, please email the sales team by clicking here.

Multi-location and/or transferring issues.

Do you have more than one store but are unable to see all the information from a centralized location? Having visibility into all of your stores’ inventory and selling velocity data is critical. If store A is on the verge of running out of Vodka Y and store B has an excess of Vodka Y, you should be able to seamlessly transfer that product to the store in need. mPower Beverage solves these issues. To see how mPower can assist with the intelligent transfer of inventory between locations, please view our video her
e
. To learn more about how mPower allows you to access information remotely, click here.

E-Commerce issues.

Do you have a website or are you thinking of building one? Does your current system seamlessly integrate with your website? Being able to manage your e-commerce efficiently is important when running your online store. You need to be able to change pricing and product when required. mPower Beverage sends your product and pricing information to your website every five minutes. To learn more, click here.

Lack of insights.

Are you able to see what products are selling quickly? Which products aren’t selling? Are you able to generate sales and comparison reports? Being able to see what product is selling  vs. not selling is critical information needed to make effective business decisions. mPower Beverage Software offers its users complete insights into their business. We have over 70 customizable reports, which can also be converted into charts or graphs for visual analysis.

Most importantly: Your current system doesn’t align with your needs.

As your business grows and evolves, your point of sale system should grow and evolve with you. It should be able to meet your needs as they change. For example, when EMV began to be required on October 1st, 2015. A merchants preparedness relied heavily on their point of sale and card processing providers. Some providers did not deliver on-time or as promised, forcing some retailers to purchase a new point of sale system. mPower Beverage Software was prepared and was one of the first liquor store point of sale softwares to offer EMV compatability.

If that isn’t reason enough for you to check out mPower Beverage Software, support AND software updates are included in your annual support agreement. We take pride in providing our customers the best customer service and support possible. We listen to our customers to make sure the software is evolving with your needs.

To learn more about mPower Beverage Software, please contact our Sales team at (877) 396-0141 or send us a message by clicking here.