Liquor Store Promotion Ideas | Social Media and Sponsorship’s

March 31, 2026October 22, 2018 by mpoweruser

Liquor Store Promotion Ideas of Social Media & Sponsorship When running a liquor store, it can be vital to market to your customers in different ways. We’ve previously posted general promotion ideas located here. This time, we wanted to share a few unique ways you can incorporate social media and sponsorship’s into your promotion schedule. … Read more

Liquor Store Promotion Ideas | Travel and Food Pairings

March 31, 2026October 12, 2018 by mpoweruser

Liquor Store Promotion Ideas of Travel and Food When running a liquor store, it can be vital to market to your customers in different ways. We’ve previously posted general promotion ideas located here. This time, we wanted to share a few unique ways you can incorporate food and travel into your promotion schedule. Food Pairings … Read more

Have A Smooth Holiday Season With mPower

March 31, 2026August 3, 2018 by mpoweruser

Holidays Are Hard.

Let’s face it. Holidays come with lots of customers, lots of extra product and extra promotions. Managing inventory can get a little more hectic around the holidays and sometimes, it’s just hard to keep up with.

mPower Beverage is designed with you, the Liquor Store Owner/Manager/Employee, in mind. We know running a business is tough, and we have the solution that will help you get through the holidays, and year-round, more smoothly.

How can mPower help your busy days run smooth?

A Modern, Easy to use, POS Interface.

This is listed first because you need to be able to get customers in and out the door quickly. By utilizing an easy to use interface, your employees can help customers find product and check them out without any hassle. To see more screenshots of what our POS interface looks like and its features, click here.

Total Inventory Control

As mentioned earlier, managing inventory is a huge part of owning a liquor store. mPower gives you total control of your inventory, as well as complete visibility. You can track various categories for your items such as country, region, appellation, and more. With purchase orders, you can create one order that automatically creates separate orders for each vendor. When receiving orders, you can do quick receive or edit the receiving quantities before accepting them into inventory. You can also run a multitude of reports such as daily sales summary and comparison reports. If you wish to see your reports in graph format, you can easily hit the analyze button and the system will transform the data into a graph. Learn more about analyzing reports in mPower by clicking here.

Automated Ordering

mPower has many need-to-order reports to help the purchase decision process. These reports allow you to see what you may need to order based on case deal offers, minimums/maximums, day supply on hand, and more. To utilize these reports, you will run the report, edit it as needed, and send to purchase request. The purchase order will then be created for all need-to-order items. Learn more about our need-to-order reports by clicking here.

Customer Management & Promotions

Managing your customers and promotions has never been easier than with mPower. For your customer management you can track their address, phone number, email and more. You can see their purchase history, track their rewards points, and manage the customer groups they are a member of. With promotions, you can apply a simple discount (% or $ amount), mix and match, and price point. You can apply the promotions based on specified days or times, have them apply to specified items or merchandise levels, and apply them to specified customer groups. Learn more about our promotions by clicking here and learn more about customer management by clicking here.

Employee Roles & Rights

Manage what your employees can see, and do, on both the Back Office and Point of Sale. Do you want your managers to have access to create purchase orders but not see certain reports? Do you not want your cashiers to be allowed to give manual discounts? Manage all of this and more, giving yourself a peace of mind. Additionally, create employee templates for easily adding new season employees. Create a template with rights you want them to have and apply it to any applicable employee. You can also assign your employees a username and password to login on the point of sale to easily track and manager their hours worked.

Gift Baskets

During the holidays, you may want to put together a gift basket of various items you carry in the store. mPower Beverage has a built-in tool, called “maintain kits,” that allows you to create gift baskets and manage that inventory that is used. You can add as many, or as little, items as you wish to the basket and price it out when finished. The tool is easy to use, and you may also print off a barcode for the item for a seamless checkout at the register.

There are more ways mPower can help you not only have a smooth holiday season, but run your business smoothly year-round. Additional features include, but are not limited to, centralized database, cloud server hosting, remote access, and EMV integration.

For more information or to see an in-depth demonstration, please contact our sales team at (877) 396-0141 or fill out our contact form by clicking here.

Deciding on a Liquor Store Loyalty Reward Program

March 31, 2026August 17, 2017 by mpoweruser

Liquor Store Loyalty Reward Program

Customers are familiar with reward programs and studies have shown that the more rewards available to them, the more they will spend. Today, majority of reward programs rely on points. When a customer earns enough points from purchases, they receive a type of reward. For most companies, the reward is a percent or dollar amount off their next purchase. Before we begin the process of starting a reward program, do reward es your current point of sale system support reward programs (bonus points if it’s mPower)? If so, continue reading. If not, check out mPower Beverage customer management information here. A key to having a great reward program, is for it to work seamlessly within your POS.

Are you ready to start a Reward Program?

First, determine what type of reward you will offer your customers. Will it be a point value, instant cash back, or access to special pricing? If you are undecided, read the descriptions below to help in your decision process.

Points to In-Store Credit
- Once a customer reaches a certain amount of points, that amount will turn into in-store credit. For example, 500 points equals $5.00 in-store credit. A customer hits 525 points on their most recent purchase. They will now have 25 points and $5.00 store credit on their account. The customer can use this credit at any time, or continue to let it accrue over time.
Instant Cash Back
- Customers can receive a certain percentage of cash back into their account. This is a percentage of your choosing such as 1% or 2%. Customers can then use that cash back on their next visit or let it accrue over time.
Special Pricing
- Customers may pay an annual fee and get added to the rewards customer group to receive special pricing on all or specific items.

Secondly, will there be extra incentives for signing up? Here are some offers liquor stores have given their customers just for joining:

Emails regarding sales and promotions.
Member only events.
Priority access to select products.

Finally, give your point system a name! Here are a few that liquor stores have used:

ZCard
Celebration Members Club “CMC”
‘Store Name’ Customer/Loyalty Rewards

Remember to take your time in deciding what you will offer your customers. When you’re ready to get started, get with your support representative to take all the steps needed to set up your rewards system so it is done correctly.

Most importantly, don’t forget to let your customers know the fine print of your reward system. Common questions include: Are points exchangeable on merchandise or mixers as well? Do points ever expire? Be up front with your customer. They may not be happy if they unexpectedly find out they cannot discount the store t-shirt they’ve been saving for or their points expired yesterday.

5 Promotion Ideas for Your Liquor Store

March 31, 2026February 2, 2017 by mpoweruser

5 Promotion Ideas for Liquor Stores

Being the owner of a liquor store brings many responsibilities. Within those responsibilities, you will need to learn how to promote your store within the restrictions of the liquor industry. However, there are many things you can do within your store to attract new, and returning, customers. Offering a fun experience and customer appreciation can go a long way.

Here are 5 promotional ideas that will help you to leave a lasting impression on your customers.

1. Tastings
Offering your customers of a sample of an item that you are promoting can be a great way to increase sales of that item. You can even go one step further to offer different cocktails by using the same spirit. By having a variety of choices, your customer can see how versatile that item is. Just remember to keep the samples small so no one can become impaired and to do the samples on your busiest days to give you the best chance to sell the product. (Depending on your store location, be sure the tastings are allowed based on your state laws and obtain a state permit when required).

2. Product Promotions
Offer product promotions. These can be in the form of build your own 6-pack, buy 2 get 1 free, buy 2 get $3 off, buy a case discount, and so much more. Choose the best promotion for your product and customer base. Promotions can also align with tastings or wine club by utilizing promotions during a specific day and/or time. Check out how easy to set up promotions within the back office within mPower Beverage Software.

3. Promotional Items
By offering your customers a promotional item, you are giving them a reminder of you. Offer Koozies with your logo, address, and/or phone number. Keep pens on the counter with your logo as well. To go one step further, keep bigger promotional items such as t-shirts, beer mugs, or wine glasses on hand and give them to anyone who spends a specified amount of money within the store or buys a certain product. For example, Suzie comes into the store and spends $65 on wine. Joe gives her a t-shirt upon checkout for spending over $50. Another example would be Jack comes in and buys a bottle of Grey Goose. Kelly gives him a low-ball glass with store logo upon checkout as a promotional item for purchasing the bottle of the week.

4. Loyalty Rewards Program
Have a loyalty rewards program within your store. Offer rewards in points or dollars to entice customers to come back. By offering customer rewards, you are increasing the possibility to gain repeat customers and having them spend more than their intended amount to reach a desired reward. Check out how easy to is to set up loyalty rewards within mPower Beverage.

5. Social Media
Social media can be a key component of advertising your store. Promote your products or events on your social media. Encourage reviews on Google, Yelp, or social media platforms. Additionally, you can utilize social media platforms to promote causes you support, upcoming fundraisers or sponsorships. Most importantly, don’t forget to be authentic. Let your customers get to know you and build a relationship with you and the store. This not only gains repeat customers, but it spreads your store by word of mouth.

Have you tried any of the mentioned promotion ideas, or plan to? Let us know in the comments!

If you would like to know how mPower Beverage Software can help you with your product promotions and loyalty rewards, please reach out to us by clicking here.